Mercedes-Benz appreciates your interest in its products and your visit to this website. We take the protection of your data seriously and we want you to feel comfortable visiting our site. Protecting your privacy when processing personal data is very important to us and we take account of this in our business processes. Personal data collected during visits to our websites is processed by us according to the legal provisions valid for the countries in which the websites are maintained. Our data protection policy is also based on the data protection policy applicable to Mercedes-Benz.
Mercedes-Benz websites may include links to websites of other providers that are not covered by this privacy statement.
Collection and processing of personal data
When you visit our website, our web servers will normally store details of your browser and operating system, the website from which you visit our website, the pages that you visit on our website, the date of your visit, and, for security reasons, e.g. to identify attacks on our website, the IP address assigned to you by your internet service provider; this IP address is stored for seven days. Apart from the IP address, personal data is only stored if you choose to submit it to us, e.g. when registering, in a survey, in a competition or in connection with the performance of an agreement.
Use and passing on of personal data and limitation of use to specific circumstances
Mercedes-Benz uses your personal data only to the extent necessary for the technical administration of the website, for customer management, for product surveys, and for marketing purposes.
Personal data is transferred to state organizations and authorities only to the extent required by mandatory national provisions of law. We have placed our employees, agencies and dealers under a duty of confidentiality.
We would like to use your data to enable us to inform you about our products and services and, if applicable, to ask you about them. Of course, participation in such activities is voluntary. If you do not wish to take part, you can notify us at any time so that we can exclude your data accordingly. You can find further information on the relevant page of the website.
You can also subscribe to newsletters on our website. The data provided during newsletter registration will be used only for the purposes of sending out the newsletter, provided you have not consented to other uses. You can cancel the subscription at any time by using the unsubscribe option provided in the newsletter.
Central Mercedes-Benz AG access service
The central Mercedes-Benz AG access service enables you to create a single user account to log in to all websites and applications of the Mercedes-Benz Group and its brands that are linked to this service. Click on the following link to read the terms and conditions of use for the central Mercedes-Benz AG access service:
Conditions of use for the central Mercedes-Benz AG access service
Mercedes-Benz uses so-called social plugins (‘buttons’) for social networks such as Facebook, Google+ and Twitter.
When you visit our websites these buttons are deactivated by default, i.e. without your intervention they will not send any data to the respective social networks. Before you are able to use these buttons, you must activate them by clicking on them. They then remain active until you deactivate them again or delete your cookies (please refer to ‘Cookies’).
Once activated, a direct link to the server of the respective social network is established. The contents of the button are then transmitted from the social network directly to your browser which incorporates it in the website.
Once a button is activated, the social network can retrieve data, independently of whether you interact with the button or not. If you are logged on to a social network, the network can assign your visit to the website to your user account. A social network cannot assign a visit to other Mercedes-Benz websites unless and until you activate the respective button there as well.
If you are a member of a social network and do not wish it to combine data retrieved from your visit to our websites with your membership data, you must log out from the social network concerned before activating the buttons.
We have no influence on the scope of data that is collected by the social networks through their buttons. The data use policies of the social networks provide information on the purpose and extent of the data that they collect, how this data is processed and used, the rights available to you and the settings that you can use to protect your privacy.
Cookies analysis of usage data & interest-related information (retargeting) on Mercedes-Benz websites
We use Adobe Analytics and Google Analytics products to identify visitor preferences and particularly popular areas of our internet presence. This allows us to adapt the content of our website more specifically to your needs and thereby improve what we offer you.
Click here to install the cookie to opt out of usage data analysis and of retargeting on Mercedes-Benz websites.
Click here to prevent your data from being recorded via Google Tag Manager.
Usage-based information (targeting and retargeting)
If you do not wish Mercedes-Benz and its retargeting partners to collect, store, and analyze statistical data related to your visit, or to adapt banner ads to your interests, you may object to the future use of your data at any time (opt-out).
For the technical implementation of your objection it is necessary to install an opt-out cookie on your browser. This cookie will only indicate that you have opted out. Please note that for technical reasons the opt-out cookie will only affect the browser you object from. If you delete the cookies in your browser or use a different end device or browser, you will need to opt out a